Competitive Advantages

• Making part of a national motion which organizes itself towards a higher competitiveness;
• Benefiting from an organizational model that permits a concerted evolvement of the diverse agents of the sector such as companies, associative organizations, public organisms;
• The opportunity of cooperating for the organization and cohesion of the sector;
• Getting profits from the strategy of concertation and cooperation;
• Access to shared information mechanisms;
• Permanent update of national and international markets;
• Easier prospection in new markets
• Increase of the negotiation capacity of the national production
• Fomenting partnerships with the diverse market operators, both national and international;
• Benefiting from the promotion of national fruits and vegetables;
• Stablishing synergic relationships with other sectors (oil, wines, and industry for example);
• Valorising the different links of the value chain of national fruits, vegetables and flowers.